All you need to know about stuff related to domain names and web hosting

CAT | Starting a Website

Mar/11

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How to Write Good Content

So. You’ve searched through all of the possible domain names, chosen to buy a domain name (or get free domain names from a web hosting company), and even picked out that UK hosting company you want to use. You’ve probably even hired a designer and picked out background colors, banner styles, and everything else, or chosen an easy-to-use website template. Your website is almost ready to go.

But what about the content? This is usually the last step people think of when they put together a website, but it should be one of the first. How do you write good content? Here are 5 quick tips that can help you:

1.      Remember your audience. Business websites should use professional language, while personal websites can be a bit more relaxed.

2.      Provide useful or interesting information. People will only come to your website once if you don’t give them a reason to come back.

3.      Use spell check. It may not matter in your emails, but people will notice spelling and grammatical errors and it won’t make you look good.

4.      Outsource if you need to. Freelance writers are more affordable than hiring full-time employees and are good and efficient at what they do. For a business website, this might be a good choice.

5.      Be yourself! Remember, your site represents who you are as a person or a business. Don’t be afraid to let what makes you unique show through – that’s what people are there for.

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Marking for an online business is not exactly the same as traditional marketing for a business in your community. But while the mediums are different, many of the same principles apply. In fact, the internet provides an opportunity to have an even closer marketing relationship with actual individuals than print marketing allows. Used together, they can be particularly effective.

Principals of good marketing:

  • Present a cohesive message. You want your company’s image to be clear and easy to understand. Remember, you’re not just selling a product or service; you’re selling your company.
  • Keep it fresh. This means billboards that aren’t out-of-date, and social media marketing that keeps up with the times. Stay present and active to show you have a business that is active as well.

For online marketing, everything you do is a part of your branding endeavor, even the very first step: choosing to buy a domain name. Yes, even the domain name registration matters, as your domain name will tell both site visitors and search engines what kind of website you’re running. Keep this attention to detail up within every choice you make, and you’ll be well on your way to successful online marketing of your website in no time.

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Whether you are a business owner or just a person who enjoys connecting with people and sharing ideas via the internet, creating your own website may be the next step for you. Choosing to buy a domain name and enlist the services of a web hosting company are simple, but how do you know that it’s time for you to start a site of your own?

With the fast advent and incredibly fast expansion of the internet, personal and company websites have completely changed the way most of us get information. We make friends, have debates, choose products, and hire services all directly from the computers we have in our homes, or even from mobile web devices on the go.

So why start your own website? Well, there are a lot more than 5 reasons, but here are the 5 that we find to be the most compelling and convincing of all:

  1. Connect with loved ones. A personal website gives you a lot more control over the information you share with loved ones, and can provide an outlet for more content-rich sharing with friends and family than you’ll find on cookie-cutter social networking sites.
  2. Call your own shots. When the whole website is yours (i.e. you bought the domain name and have your own web hosting, not just a single page on someone else’s server) you get to make creative choices as to the design and layout of your content.
  3. Make new friends, from anywhere. With the internet’s growth, the whole world is your neighbor. Whether you’re looking for personal or professional dialogue, a website puts you out there, so you can connect with anyone you like.
  4. Stay versatile. Websites can be very simple (with just a map, list of services, and contact info for your local business) or complex (with e commerce services and individual logins for visitors). When you own the site, you can choose how much space you want from your web hosting provider, and you can adjust as you go to fit your changing needs.
  5. Go far on a limited budget. Especially as businesses are concerned, this is one of the best aspects of having a website. The cost it takes to buy a domain name and hire good web hosting is really not very much at all. Your site makes it easy to get your information out there without spending an arm and a leg to do so. You can put the money you save back into your business, or into new advertising and marketing strategies.

With the simple and reliable services of domain name registration and web hosting, you’re off to an easy start connecting however you like, with whomever you like, through your very own website.

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