The right internet marketing campaign is only as good as the person who is developing the strategies. Many web developers have tried and failed to execute the right kind of SEO campaign because they do not have the tools necessary to build a winning strategy. Without a professional Web development Department, many professionals feel as though they still have the knowledge to keep up with all of the latest changes in terms of Google algorithms. Although many internet marketing professionals have access to a Helpdesk department Admin department, the sheer stubbornness keeps the SEO professional from using all available resources. This obviously leads to an unsuccessful internet marketing strategy and leaves the website without any unique visitors.

A website is only as good as the amount of users that visit the site. Going one step further, the website is only as good as the amount of users that actually click through the site. This means that a site can only serve its purpose if internet users are actually visiting the site. This is achieved by a properly executed search engine optimization campaign. In theory, it is quite simple to build a strong SEO strategy, but the reality is the foundation is only as strong as the team that helps to execute the strategy. Any type of Accounts Department, SEO or otherwise, is the foundation that leads to a professional internet marketing strategy.

The fundamentals behind search engine optimization are not difficult. Link building and article marketing are not complicated tasks when it comes to understanding how to employ the tasks. The problem lies in the amount of time it takes to execute the tasks. A proper link building strategy takes time and discipline, and most internet entrepreneurs are short on both. Article marketing requires a specific kind of discipline, especially when trying to develop the proper web copy. Keyword phrase density, long-tail keywords and keyword placement are only a small part of the proper type of content, but are vital to ranking high on the major search engines. Trying to accomplish both feats alone is trying enough, and generally means the demise of the website.

Anyone who has access to a Web development department must use the skills that are available within the team. This will ensure that the website is fully optimized which is the ultimate goal of any internet marketing strategy.

search engine optimisation · SEO · web development

When it comes to Social media and the cult of influence that it has presented to consumers around the world, we notice that the micro economy of this niche is growing exponentially. Facebook, Twitter and Google + – all are social networks worthy of their place in history. Placing each one in their right spot, will allow us to delve deeper in what each one has to offer and will let us understand what they do for individuals seeking different things.

With social media networks like Facebook, Twitter and the recently introduced, Google+, we see that there is a plethora of social sharing involved. The viral effect of these networks, whether it is acquiring “likes” via Facebook, “retweeting” something on Twitter or utilizing the +1 button on Google+, gives the consumer that social influence needed for the company to make a sale or generate a lead. Now, with social television on the rise and companies promoting their fan pages using television, companies are able to gain a massive influx of new customers.  The micro economy in which all three form together are essentially a multibillion dollar social media industry with Facebook in the lead so far. Emergence convergence is one of the main reasons that highly viral social networks are able to lead the industry and stay prominent. This “Cult of influence” that we often see when it comes to certain social media pages, provides a tremendous opportunity for businesses to carry the name of their brand to thousands or millions of people within the same demographic. And it is this same social influence that has allowed some businesses to expand their reach and gain hungry customers daily.

Social media has played a huge role in our society by allowing businesses to effectively connect with their consumers on a day to day basis – giving them the opportunity to expand and grow while at the same time, promote their brand to millions around the world. The emergence convergence phenomena of working together to share various social ideas and invent a service from it is gaining traction, let us take for example, the creation of the social network, Pinterest, and how it is currently rising to the top tier. In general, social media and its influence will continue to play a vital role when it comes to the decision making process of the consumer.

Business · Effectiveness. · Growth · social marketing · Social media · social media marketing · Socializing

It used to be that getting unsolicited phone calls was a common annoyance people had to deal with.  Now that many people have foregone home phones for cell phones, spam and other unsolicited emails are the new problem.  People receive tons of junk email every day in their email inboxes.  Most is unseen as spam filters have gotten much better over the years.  Most mail is automatically redirected to a junk mail box and subsequently deleted.  Besides automated features, there are a variety of ways to protect yourself from junk email.

Don’t give out your email

One of the most common ways spammers and other unsolicited email campaigns acquire your address is because you give it to them.  Filling out online forms to get access to content, putting an email down for written or online contests, signing up for accounts at social media sites or giving your address to a merchant you are doing business with are all ways that these entities get your information.  Think twice before you jot down or type in your email in any old place.  Look for privacy policies that you can read to find out if that entity will start sending you junk mail.  If you don’t have the time to read that or you can’t seem to find one, don’t leave your email because you will probably get spammed.

Lead a double life

The above tip of not giving out your email is good however most will not follow it.  Most of us can hardly help ourselves when all we have to do to get access to that cool online tool or enter into that appealing contest is give our email address.  You can still do that, just create an email account that is used specifically for that.  You don’t even have to use your real name.  Just create an account, make sure to save the name and password you used and presto.  You have a pseudo email identity that you can use to surf the web and make poor decisions with your information.

Spamming is not going away and neither are unsolicited emails.  Protection comes in many forms.  Consumers can spend a lot of time and money installing expensive software to ward off web spammers but that is not necessary.  Simply refraining from giving out your email or creating a pseudo email for use on the web will stop spammers.

Email Hosting · register email · Spam · Unsolicited Emails